Alone Together, Together Alone: The Effects of Social Context on Nonverbal Behavior in Virtual Reality
Published in PRESENCE: Virtual and Augmented Reality, 2024
Authors: Eugy Han, Cyan DeVeaux, Mark Roman Miller, Gabriella M. Harari, Jeffrey T. Hancock, Nilam Ram, and Jeremy N. Bailenson
Abstract: Social virtual reality (VR), by definition, focuses on people, using networked VR systems to bring avatars together. Previous studies have examined how different factors affect social interaction, in small groups such as dyads or triads. However, in a typical social VR scene there tends to be dozens of avatars, even those not directly interacting with a given user. Furthermore, beyond the virtual environment, VR users are also situated in various immediate physical social contexts. In two field experiments, we investigate how the presence of virtual and physical people contextualize and influence nonverbal behaviors.
Study 1 examines virtual context and asks how interacting with others in a private or public virtual environment influences nonverbal outcomes during interactions in a social VR platform. Across two sessions, participants (n = 104) met either in a private virtual environment with their group members alone or in a public environment surrounded by four other groups. Results showed that participants moved their avatars slower and stood closer to group members in public versus private environments.
Study 2 examines physical context and asks how interacting with virtual others while physically together or alone influences nonverbal behaviors. Participants (n = 61) met in virtual environments while they were in either a shared physical environment or separated physical environments. Results showed that, compared to remote participants, participants who were physically together moved their bodies more slowly, but their avatars faster. Moreover, there was more mutual gaze among remote participants. We discuss implications to theories of social influence in VR.